Participate as an institution
As an institution within the area of education, your employees and students may become eduroam users. They get the advantage of internet access when visiting other institutions and where eduroam otherwise is available.
An institution using eduroam is called an identity provider. Most often, the service is also provided within their own surroundings making the institution combine the two roles of service and identity provider.
This gives a proportion of their visitors internet access without having to set up guest accounts.